March 11, 2009

Worst Product Page EVER

I want a Kindle 2.  I’ve held one, and I’m pretty sure it’s the coolest things I’ve ever touched since I held the 3G iPhone for the first time.

It’s that cool, and I can promise you that everyone is going to have one of these things in the next 2-3 years.

It’s going to be all the rage.  People are even going to start reading again.

However…..

The Kindle 2 product page is probably the worst product web page I’ve seen in a really long time.  After 10 minutes of scrolling and reading, I realized I was barely a 10th of a way through the page!

Why does Amazon think they need to cram everything there is to know about the Kindle 2 on to one SINGLE page?! According to my count, over 11,000 words! On one web page!!!

I was so frustrated I left the page.  I’m seriously pissed off right now.

I mean, I’m sure I’ll go back and read through the entire page, but they aren’t making it easy, and that sucks.

Plus, if they put that little thought into the product page, how much thought are they putting into this $360 book reader?